The new face of fitness is a face that shouts, "I want to!" The new face of fitness is the face of joy, adventure and passion. Today, more than 12 million people all sizes, shapes and ages take weekly Zumba® classes in over 110,000 locations across more than 125 countries. And the program's popularity keeps growing by leaps, bounds (and exhilarating dance steps). People all over the world have fallen in love with the ZumbaFitness-Party™. Your members will love it. And you will too.
The Zumba program is an effective, exhilarating, Latin-inspired, easy-to-follow, calorie-burning dance fitness-party that has taken the fitness industry by storm. It achieves the perfect balance of a progressive core workout, full-body cardio and strength training, and a stress-relieving, energy-producing fitness experience
Currently, the Zumba program offers six different types of Zumba classes:
When members see a Zumba class in action, they can't wait to give it a try. When they do, they feel their body surge with energy. This Latin-inspired, easy-to-follow, dance-fitness party exhilarates their senses and works all their major groups in a high-energy cardio blast that leaves them invigorated, refreshed and full of life.
Zumba classes feature exotic rhythms like salsa, merengue, cumbia and samba set to sexy Latin and international beats. Before participants know it, their abs, arms and thighs are toned up and their energy level is soaring! There's no other fitness class like the Zumba Fitness-Party™. It's easy to do, effective and totally exhilarating. It builds a community in your fitness facility that stays consistent and strong. Members return to Zumba class again and again, bond with other members and become addicted the Zumba experience. In turn, your member retention reaches new - and higher - levels.
Zumba Gold® classes target the largest growing segment of the population: the older adult. It takes the Zumba formula and modifies the moves and pacing to suit the needs of active older participants and those just beginning their fitness journey. What stays the same are all the elements our fitness-parties are known for: the celebratory atmosphere, the zesty Latin and world rhythms, and the sheer vibrancy of the experience. And that's exactly what this segment wants: camaraderie, excitement and fitness as a regular part of their weekly schedule.
On the go and ready for adventure, this new wave of retiring baby boomers account for 28 percent of the population and 40 percent of total consumer demand – spending $2 trillion in goods and services each year. With Americans over the age of 65 expected to double to an astounding 70 million by the year 2040, one in four Americans will be an older adult – and a perfect fit for Zumba Gold class!
When it comes to getting in shape, Zumba® Toning raises the bar (or rather the Toning Stick) with a class designed for more hardcore Zumba participants. It combines targeted body-sculpting exercises and high-energy cardio work with Latin-infused Zumba moves to create a calorie-burning dance-fitness party.
Students learn how to use lightweight, maraca-like Toning Sticks to enhance rhythm and tone all their target zones, including arms, abs and thighs. Zumba® Toning is the perfect way for enthusiasts to sculpt their bodies naturally while having a total blast!
Known as the Zumba "pool party", Aqua Zumba® classes give new meaning to the idea of an invigorating workout. Shouting, laughing, hooting and hollering are often heard during an Aqua Zumba class, where students splash, stretch and twist their way into shape. Integrating the Zumba formula and philosophy with traditional aqua fitness disciplines, the Aqua Zumba program blends it all together into a safe, challenging, water-based workout that's cardio-conditioning, body-toning and – most of all – exhilarating beyond belief!
The Zumba Sentao™ program is an intense new way to enhance the fitness-party thrill! Give your members a whole new fitness experience with explosive, chair-based choreography that will strengthen, balance and stabilize the core, and step up cardio work in a whole new way. Students learn to use a chair and their own body weight to enhance muscle strength, improve definition and endurance, and tone their physique! This newest Zumba program is taking facilities by storm and class demand is extremely high.
It's time to make fitness a family affair with Zumbatomic! Designed exclusively for kids (ages 4-12),Zumbatomic® classes are a rockin',high-energy fitness-parties packed with speciallychoreographed, kid-friendly routines and all the music kids love to groove to in a group, like hip-hop,reggaeton, cumbia and more. Parents love Zumbatomic® because of the effects it has on kids, increasing their focus and self-confidence, boosting metabolism and enhancing coordination. Zumbatomic® rounds out family fitness goals by giving parents a great reason to head to the gym - for themselves, for their kids, for a totally fun family experience.
Maximize your workout while still having a total blast. Zumba® in the Circuit is 30 minutes of high-octane, Latin-inspired dance-fitness moves combined with interval strength training. Get the benefits of circuit training while perfecting Zumba moves - all in the same class! Guaranteed to blast calories and thwart boredom, Zumba in the Circuit moves students from one exercise station to the next to the thumping beats of reggaeton, salsa, merengue, hip-hop and more. Be in and out in 30 minutes flat -this time-effective and efficient class can be adapted for all fitness levels.
The Zumba® Gold-Toning program combines the enticing world rhythms of the Zumba Gold® program with the strength-training techniques of the Zumba® Toning program, creating an easy-to-follow, health-boosting dance-fitness program for the active older adult as well as beginners. Students who wish to integrate the added benefits of strength training with the exhilarating experience of the Zumba fitness-party will enjoy the Zumba Gold-Toning program. Through modified, dynamic lightweight resistance training, participants can help prevent age-related bone loss, increase muscle strength and definition, decrease body fat and improve mobility, posture, coordination and cognition.